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Why Is Employee Satisfaction Survey Essential?

Many research findings show satisfied and motivated employees give higher customer satisfaction, better production, higher sales and contribute to many other areas of the organization’s development. Therefore, it is important that an organization also judges and try to increase employee satisfaction at particular intervals. This means, an organization needs to develop satisfied and motivated employees who would remain committed to the organization for a long time and hence build a strong business.


The Objective Of Our Consulting Intervention

To identify the level of employee satisfaction in present conditions.
To diagnose the reason for dissatisfaction.
To suggest remedial measures including possible modification in management policies.


Proposed Methodology

The whole exercise will be dealt in the below-mentioned steps.
Step-1: A meeting in person or video conference with the top management representatives for deciding the exact scope and modalities of the project including the factors/dimensions to be included in the study.
This meeting may take place a day before the commencement of the project. The gap of one day will be utilized for modification (if any) in the instrument to be used for data collection.

Step-2, a): For satisfaction factors analysis/assessment survey, we shall employ a strategy whereby we shall administer tools/questionnaire (Daftuar Employees’ Satisfaction Survey-DESS) in group settings with a representative sample of employees in groups of 20-30 employees.

Step-2, b) Data analysis and submission of reports with recommendations.

Step-3: Presentation of a report with recommendations.

The Employee Satisfaction Survey can be done by our consultants’ remotely working on the project or by being physically present at the site. In both methods, we will use online survey tools and software to analyze our data. By working remotely the project can be highly economical and this method can be used when you wish to do by partnering with the local HR team. By doing so, our expertise of doing similar interventions at numerous companies and your HR team’s local condition knowledge can bring a good team working. If you wish our consultants to be present at your site, we will charge for the travel, stay and similar expenses.



Will depend on the sample size which can be mutually discussed.



Satisfaction levels with various factors of satisfaction for each unit and level of employees separately.
Areas of satisfaction and dissatisfaction.
Diagnosis of dissatisfaction.


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Few popular blog posts for your reading:


Blog 1:

Employee Satisfaction Survey

Employee Satisfaction plays a crucial part in determining the health of your organization. Employee satisfaction is defined as how happy and content are the employees at your company. 

Satisfied employees prove to be motivated and committed to the organization and are able to perform their best whereas dissatisfied employees do the minimum, have low employee morale and might also add costs to the company. Various factors can lead to dissatisfaction among employees which should be diagnosed and eliminated on an early stage to avoid disrupting the atmosphere of the workplace. 

Employee satisfaction cannot be measured on an individual basis as it might be subjective and infeasible but it can be done on a collective basis to gauge the overall workplace environment. 


Factors influencing employee satisfaction

A company could face consequential losses and even inferior brand name owing to unhappiness and dissatisfaction among its workers. A dissatisfied employee would put in less efforts towards their work and lack motivation to do better whereas a happy and satisfied worker would go an extra mile to ensure productivity and higher outputs at all times. There are a broad range of factors that can lead to employee satisfaction. Some of which are-

  • Treating employees equally and with respect, regardless of their background, age and gender
  • Providing compensation congruent to their performance
  • A sense of autonomy and authority to indicate that the company values its employees
  • Recognition for their work and achievements
  • Empowering employees

Also added benefits and perks, company activities and outings, healthy and harmonious superior-subordinate relationships and a positive approach to management can go a long way to maintain employee satisfaction at the workplace.

A company that decides to measure employee satisfaction can do so by establishing metrics to comprehend their current position. Employee satisfaction can be measured in various ways but surveys remain the highly effective and practised option among businesses. Conducting surveys on a regular basis can help monitor results and plan remedial actions timely and appropriately. 


What is an employee satisfaction survey?

Employee satisfaction is measured using employee satisfaction surveys. These surveys usually include a set of questions that are directed to the employees to rate the culture and environment of the company, express their opinions on how they feel about their work, relationship with colleagues and management. These surveys are prepared keeping in mind the metrics on which the organization wishes to assess upon. These surveys are handed out to the employees to be surveyed on a periodical basis to administer its effectiveness. Factors to be covered in surveys can be as per the company needs. Some of the common factors that can be controlled and measured are quality of communication, co-worker relationships, perceived sense of opportunity to learn and grow both professionally and personally, stress levels and management effectiveness.

Survey data can be used to understand where you stand. And once you receive the data, changes can be implemented to reduce dissatisfaction among employees by adopting new strategies. 

Conducting employee satisfaction surveys is an ongoing process. Giving out these surveys on a regular basis helps monitor performance, identify key areas of issues and scope of improvement to avoid dissatisfaction and make amendments to existing strategies to keep employee satisfaction levels high.


Types of employee satisfaction surveys

Employee satisfaction surveys are not restricted to a certain pattern. Each company is different and so are it’s employees. They can be developed keeping in my mind the gaps in employee experiences and aligning company strategies in such a way that it minimizes their pain points. An employee satisfaction survey can be classified into two categories to provide an outline that can further be customized upon.

  • Job Satisfaction

In the job satisfaction survey, the aim is to get insights on how an employee feels on aspects related to his job. It could include his job experience, job satisfaction, current position, communication experience in the organization, opportunity to learn and grow, adequate use of his skills and capabilities, etc. 

  • Self Satisfaction

In a self satisfaction survey, the aim is to get insights into how employees perceive themselves in the current role. It evaluates his self satisfaction. It could include questions on his experience in the company, if he’s being heard, getting due credits and recognition for his work, satisfaction with his job on a daily basis, his relationship within the organization, sense of motivation, etc.

Any basic employee satisfaction survey should include questions that give an understanding on how an employee perceives his job and how he perceives himself on that job. Besides that, the possibilities of subcategories that can be incorporated into a survey are endless. It depends upon the goals of the company.  


Benefits of employee satisfaction surveys

Employees are the pulse of an organization. And to keep a check on its well being, it’s important to administer employee satisfaction surveys regularly. This helps in understanding your employees better and discovering potential causes of dissatisfaction at an early stage so that they don’t lead to any obstruction in your business. 

A few advantages of an employee satisfaction survey are good work atmosphere, positive employee morales, improved productivity levels, harmonious relationships, good work culture and coveted brand name. 


Balancing company needs and employee satisfaction

Doing what is right for your company and at the same time satisfying employees might not be possible. The answer here is to find the right balance that aligns the company needs with employee satisfaction. The superiors can use their powers to improve employee engagement by involving employees to a bigger cause and making them feel valued. This can be done at all levels with the help of middle level managers and supervisors. They are the ones who have direct influence on employees and are in a better position to resolve satisfaction issues if any arises. 

The bottom line is that employee satisfaction requires involvement of employees as much as employers to improve the work environment, thus it should not be considered as the sole responsibility of the employer. In fact, it is a shared responsibility that falls mutually on both; the employer and the employee.

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